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Part 8: From RedNote to Google: Creating a Multichannel Chinese Marketing Strategy
For businesses in Australia, especially those wanting to reach the Chinese community, marketing success rarely comes from relying on one...
Sep 2, 20252 min read
Part 7 – Offline to Online: Using RedNote to Promote Events, Openings, and Pop-ups
Xiaohongshu (RED) isn’t just about online exposure — it’s a powerful bridge that connects digital buzz to real-world actions . Whether...
Aug 21, 20253 min read
Part 6: From Zero to Engagement – Building a Xiaohongshu Presence in 30 Days
If you’re a brand in Australia targeting the Chinese community, Xiaohongshu (also known as RedNote) can be a powerful way to build trust,...
Aug 12, 20252 min read
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