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Blog Series: Part 9 – Case Studies: How Local Australian Businesses Succeed With Xiaohongshu

Blog Series: Part 9 – Case Studies: How Local Australian Businesses Succeed With Xiaohongshu

Blog Series: Part 9 – Case Studies: How Local Australian Businesses Succeed With Xiaohongshu

In our previous posts, we’ve explored why Xiaohongshu (RedNote) is a powerful platform for engaging Chinese-speaking audiences in...

Sep 92 min read

Part 8: From RedNote to Google: Creating a Multichannel Chinese Marketing Strategy

Part 8: From RedNote to Google: Creating a Multichannel Chinese Marketing Strategy

Part 8: From RedNote to Google: Creating a Multichannel Chinese Marketing Strategy

For businesses in Australia, especially those wanting to reach the Chinese community, marketing success rarely comes from relying on one...

Sep 22 min read

Part 7 – Offline to Online: Using RedNote to Promote Events, Openings, and Pop-ups

Part 7 – Offline to Online: Using RedNote to Promote Events, Openings, and Pop-ups

Part 7 – Offline to Online: Using RedNote to Promote Events, Openings, and Pop-ups

Xiaohongshu (RED) isn’t just about online exposure — it’s a powerful bridge that connects digital buzz to real-world actions . Whether...

Aug 213 min read

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